Angry face: the best worst reviews of The Emoji Movie

The Emoji Movie

It’s perhaps unsurprising that The Emoji Movie, a film about mobile text icons, has been met with a backlash of angry faces from critics. In fact, the early reviews are so bad that Tony Leondis’ comedy caper is on course to be among the most universally panned movies of the year. With the animated movie arriving in UK cinemas this week, these are the best (worst) reviews on the web. ‘Hear that? It’s the end of the world’ – Johnny Oleksinski, The New York Post “Please restore my eyes to factory setting,” begins Oleksinski. Naturally, The New York Post blessed The Emoji Movie with a solid 0 stars. “This thing is a piece of app.” Not a fan of product placement it would seem. Oleksinski goes on to suggest that where similar product films like The Lego Movie have succeeded, this release is simply “soulless branding”. He then goes on to herald The Emoji Movie as the beginning of the apocalypse: “it’s the end of the world”. ‘A force of insidious evil’ – Charles Bramesco, The Guardian  The Guardian’s Charles Bramesco adopts a ‘no-holds barred’ approach in his review of Leondis’ latest: “The Emoji Movie is a force of insidious evil, a film that feels as if it was dashed off by an uninspired advertising executive.” The reviewer goes on to slam the blatant advertising on show throughout the film, with Dropbox and Spotify making regular appearances, and ends with this decisive summary: “A viewer leaves The Emoji Movie a colder person, not only angry at the film for being unconscionably bad, but resentful for it making them feel angry.” Run away: The Emoji Movie should be avoided, according to critics. (Source: Sony Entertainment) ‘Makes Angry Birds seem like pure artistic statement’ – Peter Sobczynski, rogerebert.com The Emoji Movie doesn’t fare much better over on rogerebert.com. They slap it with a derisory single star (only assuming there isn’t a lower rating). “A work so completely devoid of wit, style, intelligence or basic entertainment value that is makes that movie based on the Angry Birds app seem like pure artistic statement.” Sobczynski crushes the rampant product placement on show, as the characters journey through the various phone apps in an attempt to get to Dropbox’s safe haven of backup. “We are essentially placed into a series of mini-ads for well-known apps that range from brief detours to the lands of Facebook and YouTube to extended commercials for the Candy Crush and Just Dance games,” he writes. “T.J. Miller’s ticket to oblivion” – Roger Moore, Movie Nation Roger Moore (not that one) over on Movie Nation claims The Emoji Movie has already signalled the end of lead voice-actor T.J. Miller’s career. Fresh from a starring role in HBO hit Silicon Valley, this is Miller’s first big Hollywood gig. Moore suggests it’s likely his last: “Yeah, T.J. Miller quit a good TV gig because he’s now a leading man. In, uh, this. But never mind…” Moore picks apart the unfunny screenplay, before warning anyone still thinking of buying a ticket: “The script’s strained overview of web memes — hashtags, kitten videos and “Bye, Felicia” — isn’t worth the 86 minutes the movie sucks out of your cell plan, your battery or your life.” Read more at:

 

[Source”timesofindia”]