How Archive

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How Brands Can Fend Off Disruption Threats and Ultimately Survive

Hefty macro brand-transformation themes of personalization, a technology-first and courage-led culture in the face of failure, consistency and converting common sense into common practice
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How Online Brands Are Winning In The Offline World

With 6,300 stores shutting down this year, shopping appears to have moved from traditional brick-and-mortar retail to digital channels like ecommerce. But, perhaps things aren’t
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How Brands Can Create Safer Supply Chains

In 2010 a spate of suicides at factories in southern China owned by Foxconn, a contract manufacturer for some of the world’s leading electronics
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Generation Z: How brands can target this elusive group

the emerging digital natives – are a challenging set of consumers to understand. Even more difficult is sorting through the lazy stereotypes to figure
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How Indian Smartphone Makers Lost the War Against Chinese Companies

“The government should be more supportive of their people.” Narendra Bansal, founder of Intex Technologies, an Indian technology company that was the second largest
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How brands are already planning to cash in on new royal baby

Prince William and his wife Kate have only just announced they are expecting another baby, but companies are already sensing a chance to cash
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Solar Eclipse: How to Capture Solar Eclipse 2017 on Your Smartphone

August 21 isn’t just a regular day this year – until the time and place for solar eclipse 2017 was discovered. The day will
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How to Download and Install iOS 11 Public Beta How,to,Download,and,Install,iOS,11,Public,Beta,

It’s that time of the year when Apple releases a preview of the next version of iOS — the operating system that powers iPhone, iPad, and
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Aadhaar Card: How to Verify Your Phone Number Using UIDAI Website

Are you sure that the contact information registered with Unique Identification Authority of India (UIDAI) for your Aadhaar Card is correct? If not, we would advise
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Why Agencies And Brands Should Be Worried (And How To Weather The Coming Storm)

Media2020 Media2020 Website It is tough times out there in agency-ville; Publicis awards-ageddon, news of Dentsu-Aegis Q2 profits sliding by 2.7%, (significantly down on