Brands News Archive

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6 Great Examples of Brands Using Content in Marketing Emails

When it comes to email marketing for ecommerce, you know the drill. You need to do it without spending too much. You need to
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Brands going online to extend reach of their offline retail stores

When shopping malls started sprouting up in India, the general perception was it would wipe out the general trade merchants. Now, with the rise
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Leveraging content is tricky. Can brands keep up?

Content marketing—the term is an insight into the scope it holds, especially at a day and age where the right kind of communication holds
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Why L Brands Stock Dropped 29% in 2019

The company continued to be a tale of two brands. On one side, the Bath & Body Works business has been L Brands’ better
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Birthday girl Deepika Padukone is a beloved face of brands

With back to back hits, Deepika Padukone has already achieved the tag of the leading Bollywood actress. Recently, she has become the first actress
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Ten brands that disappeared over the past decade

The UK retail industry has been struggling heavily in recent years and many brands have been going into administration. But not everybody manages to
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Why Brands Matter, And Always Will

At a time when better, less expensive products and services seemingly are just a click or two away, the conventional wisdom might be that
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Ohi raises $2.75M to power same-day delivery for brands that aren’t Amazon

The world has gotten so much faster. Amazon has made two-day shipping the standard and same- or next-day shipping commonplace. And that doesn’t even
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These 5 Indian brands are disrupting the personal care industry despite dominance of international products

The personal care industry is the fastest growing in India. According to the Ministry of Economy and Industry, the Indian beauty and personal care (BPC)
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DTC Brands Are Getting A Lot Of Attention And Growing Fast

Direct to Consumer (DTC) brands are growing very fast. What was once a cottage industry now is a recognized market with companies growing quickly