Brands News Archive

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Six strawberry brands recalled as $100,000 reward offered to catch needle saboteur

A $100,000 reward has been offered for information on the Queenslandstrawberry saboteur amid fears six brands across four states have been targeted with needle insertion.
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Former PayPal CEO Brands Bitcoin a ‘Cult’, Trashes Use Cases

Bitcoin believers and enthusiasts beware, you could be unwitting members of a cult if Bill Harris is to be believed. Speaking on CNBC’s Fast
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Kerala Floods: Automotive brands announce service support customers

Kerala is affected by one of the worst natural disasters the state has witnessed. The floods that ravaged the state have affected millions of
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Korea’s top 100 brands for 2018

This look at Korea’s top 100 brands is part of Campaign Asia-Pacific’s Asia’s Top 1000 Brands report. For more on the status of Korea brands …
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L Brands falls after slashing profit forecast

L Brands, the parent of Victoria’s Secret and Bath & Body Works, on Wednesday lowered its profit outlook, which overshadowed quarterly earnings and revenue
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Swadeshi power: SBI tops the list of most patriotic brands; check how Patanjali, Reliance Jio, Tata rank

State Bank of India (SBI), the largest lender in the country, is the most patriotic brand, as per a latest survey. The next in
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PVR’s acquisition to combine brands strength: SPI cinemas CEO

Nineteen years after it redefined the concept of cinema-viewing in the city, SPI Cinemas, whose 71.69 percent stake was acquired by PVR LTD, today said the
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Influencer marketing platforms are making fraud ‘very obvious’ for brands to identify

With influencer marketing fraud in the spotlight, influencer marketing software companies are increasingly emphasizing their abilities to detect fraudulent behavior, with some vendors redesigning
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Metasearch Ads For Travel Brands: Too Good To Be True Or Winning ROI?

As the battle for bookings rages on between travel brands and online travel agencies (who charge anywhere between 15–30% commission per booking), it’s easy to see
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The Most Valuable U.S. Brands

Corporations invest huge amounts of money in the design, launch, and ongoing promotion of their brands. But branding itself is a somewhat intangible asset.